Hendricks required a drinks serve for use in Gordon Ramsay’s London restaurants. The brief was to work with the current brand guidelines to create a hot air balloon shaped serve that would create conversation between consumers. We created a premium drinks serve that lived up to the exclusivity of the brand and the bar. As well as displaying gold foil branding, the ‘balloon’ top would hinge open to present a ready-made cocktail inside. Branded bone china mugs, housed on the outside of the balloon, were easily accessible to a large group. We also implemented frozen ice, located in the woven basket at the base, to create a theatrical and intriguing serve.
What we did: