• Play Retail Ltd.

Lift & learn interaction

Updated: Feb 15, 2019

Kiehl’s has created an immersive experience that is based around

a lift and learn display. The display is clean and natural, echoing

the brand’s guidelines and uses vibrant imagery to make 6 different

best-selling face masks stand out and appeal to a wide target


Once a product is lifted, the central screen as well as the four

smaller surrounding screens jump into life and pop with colour.

From here, the user can select a number of options; such as how to

apply the product or reviews to learn more.

#retail #design #tech #immersive #userexperience


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