Tiffany & Co

Luxury jeweller Tiffany & Co has opened a new store in the heart of London's Covent Garden that is designed to encourage creative interaction and play. The 200 sq m Style Studio features Tiffany Blue wooden crates displaying whimsical Everyday Objects accessories, a personalisation bar, and a Tiffany fragrance vending machine.

“We've integrated uniquely playful displays that reflect the wit and humour of Tiffany design to create a one-of-a-kind experiential destination” says Richard Moore, vice president, creative director of store design and creative visual merchandising at Tiffany & Co.

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#retail #design #interaction #userexperience #playful #experiential